Med Spa Review System: Get More Google Reviews From Clients
TAPro for Med Spas, Aesthetic Clinics & Wellness Practices
What Is a Med Spa Review System?
A med spa review system is a structured way for a medical spa, aesthetic clinic or wellness practice to give genuine clients convenient access to its Google review destination after an appropriate completed service experience. Instead of relying on the client to remember the business name, search later and find the correct listing, the practice can place NFC and QR review touchpoints at reception, checkout, consultation areas or other client-facing locations.
Med spas combine hospitality, aesthetics and healthcare-adjacent services. That makes review timing more sensitive than ordinary retail. Consultation, treatment, recovery, follow-up and final results may happen on different timelines. The strongest review process avoids promising outcomes, avoids scripting health or cosmetic claims and gives clients a neutral way to share their own experience.
Popular Products for Med Spas
Start With Reception and Checkout
Countertop review stands are a strong primary format because most med spa clients pass through reception for check-in, payment, product pickup and future scheduling. Plates work well where desk space is limited, while portable cards can support providers, practice managers and consultation rooms.
Client Journey First
Where Google Reviews Fit Into the Med Spa Client Experience
A med spa visit may include booking, consultation, consent, treatment, aftercare, payment and follow-up. Review access should follow an actual service experience rather than appearing before the client understands the procedure, expectations or aftercare.
Booking & Intake
The client chooses a service, completes intake and begins the relationship. This is too early for a meaningful review of the treatment experience.
Consultation
The provider discusses goals, suitability, expectations, risks, limitations and next steps.
Treatment
The client receives the applicable aesthetic, wellness or cosmetic service.
Aftercare & Questions
The provider explains aftercare, expected recovery and when to contact the practice with concerns.
Checkout & Follow-Up
Payment, scheduling and product pickup create a natural operational close for many services.
Tap or Scan
The client independently chooses whether to open the configured Google review destination using NFC or QR access.
Local Reputation for Aesthetic Practices
Why Google Reviews Matter for Med Spas
Clients comparing med spas often look at location, services, provider credentials, photos, consultation experience, pricing expectations and public reviews before booking. Genuine reviews can add context around communication, professionalism, cleanliness, scheduling, staff interaction and the overall client experience.
Google states that reviews can help businesses stand out and provide useful information to potential customers. For a med spa, public feedback can help prospective clients understand the service experience without replacing a consultation or individualized professional advice.
Booking Confidence
Recent client experiences can help someone decide whether a practice feels professional and trustworthy enough to contact.
Service Context
Clients may describe communication, atmosphere and how the process felt from consultation through checkout.
Practice Reputation
Reviews can provide context around consistency and client service across repeated visits.
Review Timing Matters
Do Not Ask Before the Client Has Experienced the Service
The strongest med spa review system waits until the client has had a genuine service experience. A consultation alone may be reviewable as a consultation, but it should not be presented as if the client completed a treatment they never received.
After a Completed Service
The client has enough experience to comment on the practice, provider interaction and checkout.
After an Appropriate Follow-Up
For services with recovery or delayed results, follow-up may be a better moment than immediate checkout.
After Questions Are Resolved
Do not make the review request compete with important aftercare or concern-resolution conversations.
Simple Practice Workflow
How a Med Spa Review System Works
Activate the Product
Connect the supported TAPro product to the correct med spa review destination before placing it at reception, checkout or another client-facing touchpoint.
See TAPro Product Activation →Complete the Service Interaction
Finish the treatment or appropriate service milestone, provide aftercare and address immediate questions before introducing the review option.
Client Taps or Scans
The client can open the configured review destination and independently decide whether to post feedback.
TAPro does not write reviews, choose ratings, submit reviews or guarantee that a client posts.
Med Spa Product Selection
Best Google Review Products for Med Spas
The strongest product in a med spa review system depends on whether the practice centralizes checkout, uses private treatment rooms or has several providers handling client closeout.
Google Review Stand
Best primary choice for reception, checkout, payment, rebooking and product pickup.
Google Review Plate
A lower-profile fixed option for checkout desks, consultation rooms and permanent client-facing surfaces.
Google Review Card
A portable option for providers, practice managers, consultation rooms and off-site aesthetic events.
Google Review Sticker
A compact adhesive option for selected fixed surfaces where a stand or plate is unnecessary.
NFC Review Keychain
Useful for mobile providers, event teams and managers who want review access attached to something they already carry.
Complete Review Ecosystem
Compare TAPro formats when equipping reception, providers, consultation rooms and multiple locations.
Explore More TAPro Collections
Build Around Reception, Checkout and Provider Handoff
Placement Strategy
Where Should a Med Spa Put Google Review Tools?
The best placement follows the point where clients naturally finish the visit without interfering with consultation, treatment, consent or aftercare.
Different Services, Different Review Timing
Review Timing by Med Spa Service Type
| Service Type | Natural Review Moment | Best Touchpoint | Important Consideration |
|---|---|---|---|
| Consultation | After the consultation is complete | Reception or provider card | The review should accurately reflect the consultation, not imply a completed treatment. |
| Injectable / Aesthetic Treatment | After appropriate treatment completion or follow-up | Checkout or follow-up | Do not script specific cosmetic outcomes into review language. |
| Laser / Device-Based Treatment | After completed service or suitable follow-up | Checkout or provider card | Some services involve a treatment series, so one appointment may not represent the full experience. |
| Facial / Skin Service | After service and aftercare discussion | Checkout stand | The client can evaluate the service experience immediately even if results evolve later. |
| Body Treatment | After a completed service milestone | Checkout or follow-up | Avoid implying guaranteed physical outcomes. |
| Membership Visit | After a genuine completed service experience | Reception or checkout | Do not ask the same member after every recurring visit. |
Consultation vs Treatment
Do Not Blur the Difference Between Inquiry, Consultation and Procedure
A prospective client may attend a consultation and choose not to move forward. That can still be a genuine experience, but it is not the same as receiving a treatment. Review language should reflect the part of the relationship that actually occurred.
Consultation Experience
The client may comment on scheduling, professionalism, clarity and the consultation itself.
Treatment Experience
A completed treatment creates a broader experience that can include provider interaction, aftercare and follow-up.
Client Language
What Can Med Spa Staff Say When Asking for a Review?
Simple neutral wording
“If you'd like to share feedback about your experience with us, you can tap or scan here and it will open our review page.”
The wording does not ask for five stars, does not tell the client what treatment result to claim and does not offer a discount or free service in exchange.
Technical Reference
NFC + QR Technology for Med Spa Review Systems
An NFC-enabled Google review stand for med spas can open a configured destination when a compatible phone is brought near the NFC area. Supported TAPro products can also include a visible QR code so clients can scan with the phone camera.
| Specification | TAPro Review Tool | Med Spa Benefit |
|---|---|---|
| Primary Access | NFC tap and/or QR scan depending on product | Creates direct physical review access at reception, checkout and selected client touchpoints. |
| NFC Technology | Passive NFC on supported products | No battery charging is required for the NFC tag itself. |
| NFC Chip | NTAG215 on supported flagship TAPro products | Recognized NFC hardware for repeated contactless interaction. |
| NFC Frequency | 13.56 MHz on supported NTAG215 products | Standard high-frequency NFC operation for compatible smartphones. |
| QR Access | Available on supported NFC + QR products | Clients can scan when they prefer the phone camera instead of NFC. |
| Client App | No TAPro customer app required for normal supported tap or scan use | Reception does not need to ask clients to install another application. |
| Power | Passive NFC; no battery in the NFC tag | Countertop and portable review products do not need an NFC charging routine. |
| Activation | Supported products use TAPro activation or the applicable programming method | Products can be configured before being assigned to desks, providers or locations. |
| Destination Management | Available on supported dashboard-enabled products | Useful when managing the appropriate review destination or multiple practices. |
| Monthly TAPro Fee | No required recurring TAPro subscription for standard supported hardware use | The physical review system does not depend on a required monthly TAPro software subscription. |
Exact specifications depend on the individual TAPro product. Review the applicable product page before purchasing for a specific deployment.
Buyer Checklist
What Should a Med Spa Look for in a Review System?
A useful med spa review system should fit client flow, provider handoff, treatment timing and privacy boundaries without turning the aesthetic relationship into a review solicitation campaign.
Product-Type Comparison
Review Stand vs Plate vs Card for Med Spas
| Product | Best Med Spa Use | Placement | Primary Strength |
|---|---|---|---|
| Google Review Stand | Primary fixed review access | Reception, checkout or product pickup | Highly visible countertop format |
| Google Review Plate | Low-profile fixed review access | Checkout, consultation room or permanent surface | Mounted placement with less visual footprint |
| Google Review Card | Portable provider or manager use | Consultation room, treatment area or off-site event | Moves with the staff member |
| Google Review Sticker | Compact fixed access | Selected client-facing surface | Small physical footprint |
| NFC Review Keychain | Portable secondary use | Mobile provider or practice manager | Stays attached to an everyday item |
NFC vs QR vs Manual Search
How Should Med Spa Clients Access the Review Page?
| Method | Client Action | Best Med Spa Use | Consideration |
|---|---|---|---|
| Manual Google Search | Remember practice name, search Google, identify listing and locate review area | Works without physical hardware | Requires more navigation after the visit |
| QR Code | Open camera and scan | Reception, plates and printed touchpoints | Client intentionally uses the phone camera |
| NFC Tap | Hold compatible phone near NFC area | Stands, plates, cards and keychains | Requires compatible NFC functionality |
| NFC + QR | Tap or scan | Flexible fixed and portable med spa deployment | Offers two access methods on supported products |
Practice Roles
Who Should Own the Review Process in a Med Spa?
A med spa review system does not require every provider, aesthetician and receptionist to ask every client for a review. Clear ownership keeps the process more consistent and professional.
Reception / Checkout
Often the strongest owner because clients naturally pass through the front desk at the end of the visit.
Practice Manager
Can oversee product placement, activation, staff wording and destination mapping.
Provider
May mention the review option when personally closing the interaction, but should keep the invitation neutral.
Aesthetician / Technician
Can support the workflow without duplicating a request already handled at checkout.
Patient Coordinator
Can help manage consultation, scheduling and follow-up while keeping review language separate from treatment decisions.
Multi-Location Operations
A central team can standardize deployment while each location maintains the correct review destination.
Memberships, Packages & Review Independence
Keep Membership Benefits Separate From Google Reviews
Med spas often use memberships, treatment packages, loyalty programs, referral credits and promotional bundles. Those commercial programs should remain independent of the review request.
Membership Benefit
Provide discounts or benefits according to the membership program, not in exchange for public feedback.
Review Invitation
Keep review access separate so the client never feels that pricing, perks or future treatment depend on posting.
Before-and-After Content vs Reviews
Visual Results and Public Reviews Serve Different Purposes
Med spas often use before-and-after photography as part of marketing. Those visuals can demonstrate appearance changes when used appropriately, while Google reviews are public customer contributions controlled by the client.
Before-and-After Content
Shows visual examples when the practice has appropriate permission and follows applicable requirements.
Google Review
Allows the client to independently describe the service experience in their own words.
Privacy & Public Review Content
Let Clients Decide What They Want to Share Publicly
The practice should not prompt clients to reveal diagnoses, medications, treatment details, health history or other sensitive information in a public review. The client controls what they choose to post.
Review Request
Keep the invitation general and focused on feedback about the overall experience.
Public Response
The practice should handle responses according to applicable privacy and professional requirements.
Treatment Outcomes & Review Language
Do Not Script Cosmetic or Medical Outcomes Into Reviews
The client should decide what to write. The practice should not tell clients to claim specific appearance changes, health outcomes, pain reduction, weight changes or other treatment results in public review content.
Experience-Based Feedback
Clients can independently discuss communication, professionalism, service and the overall visit.
Outcome Claims
Do not turn the review request into a script for guaranteed or exaggerated results.
Repeat Clients
Do Not Ask the Same Membership Client for a Review Every Visit
Many aesthetic clients return for maintenance treatments, memberships or recurring services. A repeat relationship does not require a fresh verbal review request every appointment.
A visible review stand can keep the option available while reducing repetitive solicitation. If the client has already reviewed the practice, future visits should focus on service and the relationship.
Service Recovery
What If a Med Spa Client Has an Unresolved Concern?
A review product should never replace client service recovery. If a client raises a concern about scheduling, communication, billing, aftercare or the service experience, address the issue through the practice's normal professional process.
Do not offer a discount, free treatment, product, account credit or other benefit in exchange for changing or removing a Google review. Resolve the client concern because it deserves attention, not as payment for review manipulation.
Address the Client Concern
Listen, document the issue and route it through the appropriate provider or management process.
Keep Review Access Neutral
Do not hide the review destination from expected-negative reviewers while presenting it only to expected-positive clients.
Consultation Conversion vs Review Collection
Do Not Mix Sales Pressure With Public Feedback
Consultations may include treatment recommendations, package options, financing or membership discussions. Review requests should stay separate from those commercial decisions.
Consultation
Focus on suitability, expectations, questions, pricing and informed decision-making.
Review Request
Offer review access only as an independent feedback option, not as part of closing a sale.
Multiple Providers & Locations
Map Review Products to the Correct Business Destination
Practices with several providers or locations should know which physical review product points to which Google Business Profile. The hardware should support the business entity and location that actually served the client.
Single-Location Med Spa
A central review stand can support the practice-level listing.
Multiple Providers
Use portable cards or plates only when destination mapping is intentional and appropriate.
Multiple Locations
Keep physical products organized by location so clients reach the correct destination.
Client Journey Summary
Where the Review Request Belongs—and Where It Does Not
| Client Moment | Review Request? | Reason |
|---|---|---|
| Before consultation | No | The client has not yet experienced the practice. |
| During treatment recommendation | Usually no | The conversation should remain focused on suitability, expectations and consent. |
| After completed service | Yes, when appropriate | The client now has a genuine experience to evaluate. |
| During unresolved concern | No | Address the client issue first. |
| At routine checkout | Yes, neutrally | It can be a natural end-of-visit touchpoint. |
Provider-Led vs Front-Desk Checkout
Match Review Ownership to the Practice's Actual Client Flow
Some med spas centralize payment and rebooking at reception, while others have providers personally close the visit in private rooms. The review product should fit that real handoff instead of forcing every practice into the same workflow.
Front-Desk Checkout
A countertop stand creates one consistent review touchpoint for all services and providers.
Provider-Led Closeout
A portable card can support practices where the provider personally handles final questions and future scheduling.
New Clients vs Established Clients
The Review Conversation Can Change With Relationship Stage
First-Time Client
Wait until the client has completed a real consultation or service and has enough experience to evaluate the practice.
Established Client
Keep review access visible but avoid verbally asking repeatedly simply because the client returns for maintenance services.
Retail Products & Review Separation
Do Not Tie Skincare Purchases or Product Discounts to Reviews
Many med spas sell skincare, wellness products or post-treatment products at checkout. Product recommendations and discounts should remain independent of the review request.
Product Recommendation
Recommend products because they fit the client's needs or aftercare plan, not because the client agrees to leave a review.
Review Invitation
Keep public feedback separate so the client never feels that a discount or sample depends on posting.
Package Sales & Treatment Series
One Session May Not Represent the Full Client Experience
Some aesthetic services are sold as packages or treatment series. In those cases, the clinic should consider whether immediate checkout after the first visit truly reflects the broader service experience.
First Session
The client can evaluate staff interaction and service, but may not yet understand the full treatment journey.
Mid-Series
Repeated visits can create a stronger sense of consistency, communication and operational experience.
Completed Series
A later milestone may provide a more complete experience without requiring the client to discuss specific results.
Luxury Experience Without Review Pressure
Premium Client Service Should Stay Premium
Many med spas compete on atmosphere, privacy, personalization and premium service. Review hardware should support that environment rather than look intrusive or turn checkout into a solicitation script.
Visible but Discreet
A stand or plate can remain easy to notice without dominating the reception design.
Brief Staff Language
One neutral sentence is enough. The client should never feel chased for a rating.
Practice Groups & Multiple Locations
Location-Level Review Mapping Prevents Destination Confusion
Multi-location med spa groups should know which physical review product belongs to which practice. If separate locations maintain separate Google Business Profiles, the stand, plate or card at each location should point to the appropriate destination.
Map Products by Location
Keep a simple deployment record showing which physical products belong to each practice.
Standardize Staff Guidance
Use the same neutral review principles across locations while allowing each practice to fit the process to its own client flow.
Mix Product Types
One location may need a reception stand while another may rely more heavily on provider cards and plates.
Client Experience Signals
What Clients May Evaluate Beyond the Treatment Itself
Scheduling & Intake
Ease of booking, reminders, forms and front-desk communication can shape the overall experience.
Environment & Privacy
Clients may notice cleanliness, organization, discretion and the overall atmosphere of the practice.
Professional Communication
How clearly providers explain expectations, aftercare and next steps can influence the client's perception of the visit.
Consultation Room or Reception Desk?
Choose the Review Touchpoint Based on Where the Experience Really Ends
| Final Client Interaction | Best Product Format | Why It Fits |
|---|---|---|
| Client checks out at reception | Google Review Stand | Creates one clear fixed review touchpoint at the natural departure point. |
| Provider closes visit in treatment room | Google Review Card | Portable access follows the provider instead of depending on the front desk. |
| Consultation ends in private room | Google Review Plate | A low-profile fixed product can remain available without taking over the space. |
| Off-site event or mobile service | Review Card or NFC Keychain | The product travels to the client interaction. |
Review Access Without Review Gating
Do Not Filter Clients Based on Expected Sentiment
A med spa should not send satisfied clients to Google while routing dissatisfied clients only to a private form. The review destination should remain available as part of a neutral process.
Private Feedback
Internal surveys can still help the practice improve service and identify concerns.
Public Review Access
Keep Google review access independent rather than making it conditional on a positive internal response.
Google Review Policy
Can Med Spas Ask Clients for Google Reviews?
Yes. Google says businesses can remind customers to leave reviews and can share a review link or QR code. Businesses can also display a Google review QR code at a physical location.
Google prohibits offering free or discounted goods or services in exchange for posting a review, changing a review or removing a negative review. Fake engagement and content that does not represent a genuine experience are also prohibited.
A med spa should therefore ask for honest feedback, provide convenient access and let the client decide whether to post, what rating to choose and what to write.
Do not offer free add-ons, treatment discounts, loyalty rewards, products, gift cards or other benefits in exchange for a Google review.
Official references: Google Review Link & QR Guidance · Google's Tips to Get More Reviews · Google Fake Engagement Policy
Local Search & Reputation
Can a Med Spa Review System Improve Google Visibility?
No review stand, plate, card, sticker or QR code can guarantee a Google ranking, Local Pack position or review count. The physical product's role is to make the configured review destination easier for genuine clients to access.
Google says reviews can help businesses stand out and provide useful information to potential customers. Med spas still compete through broader local relevance, Business Profile accuracy, website authority, service information, location, public reputation and the actual client experience.
What Prospective Clients Can Learn
What Med Spa Reviews Can Communicate Beyond a Star Rating
Consultation Experience
Clients may describe whether staff listened, explained options clearly and handled questions professionally.
Office Experience
Reviews may discuss reception, cleanliness, organization, privacy and atmosphere.
Relationship Experience
Repeat clients may provide context around consistency and the overall experience of returning to the practice.
TAPro Product Ecosystem
One Review System Across Reception, Providers and Practice Locations
The strongest med spa setup may use more than one physical format. A stand can anchor checkout, plates can cover consultation or secondary fixed touchpoints and portable cards can support providers and mobile events.
TAPro Brand Authority
TAPro Review Technology in Business and Technology Media
TAPro's NFC and tap-to-review products have been covered by publications discussing customer reviews, contactless interaction and local-business visibility.
Buyer Decision Guide
Which Review Product Should a Med Spa Buy First?
| If Your Med Spa Looks Like This | Start Here | Why |
|---|---|---|
| Single-location practice with central reception | Google Review Stand | Creates one visible review touchpoint at checkout. |
| Limited counter space | Google Review Plate | Provides a lower-profile fixed option. |
| Provider-led client closeout | Google Review Card | Portable access follows the provider. |
| Mobile aesthetic event or outreach | NFC Review Keychain | Review access travels to off-site interactions. |
| Multiple med spa locations | Bulk Review System | Supports coordinated deployment by practice and Business Profile. |
Related Collections
Shop the Med Spa Review-System Building Blocks
Direct Answers for Med Spas
Med Spa Review System FAQ
What is the best Google review product for a med spa?
For most med spas, a Google Review Stand at reception or checkout is the strongest primary product because clients naturally pass through that area at the end of the visit.
When should a med spa ask for a Google review?
After an appropriate completed service or follow-up when the client has enough experience to evaluate the practice.
Can med spas ask clients for Google reviews?
Yes. Google allows businesses to remind customers to leave reviews and share review links or QR codes, provided the process follows Google's policies.
Should a med spa ask for a review before treatment?
No. The client has not yet experienced the treatment, so the request would be premature.
Can a consultation-only client leave a review?
Yes. A consultation can be a genuine experience, but the review should accurately reflect the consultation rather than imply a treatment that did not occur.
Can a med spa ask specifically for five stars?
The safer approach is to ask for honest feedback without dictating a rating or wording.
Can a med spa offer a discount for a Google review?
No. Google prohibits offering free or discounted goods or services in exchange for posting, changing or removing a review.
Can a med spa give loyalty points for a review?
Do not condition loyalty rewards or membership benefits on a Google review.
Do med spa clients need a TAPro app?
No TAPro customer app is required for normal supported tap or scan interaction.
Do TAPro med spa review products require a monthly subscription?
Standard supported TAPro review hardware does not require a recurring TAPro subscription for normal use.
Does an NFC review stand need a battery?
Passive NFC tags do not require a battery or charging. The compatible phone powers the short-range NFC interaction.
Should med spas use NFC or QR?
Both can be useful. NFC provides tap access while QR provides camera-based scanning. Supported products with both give clients two access methods.
Where should a med spa put a Google Review Stand?
Reception, checkout and product-pickup areas are usually the strongest fixed locations.
Can med spas use review plates?
Yes. Plates provide a lower-profile fixed option for reception, consultation rooms and other permanent client-facing surfaces.
Can providers carry Google review cards?
Yes. Portable cards can support provider-led closeout, consultation rooms and off-site events.
Can mobile aesthetic providers use NFC review keychains?
Yes. Portable keychains and cards are useful when services or consultations happen away from a fixed practice.
Should a med spa ask every recurring client at every visit?
No. Membership and maintenance clients should not be repeatedly pressured for reviews at every appointment.
Can a med spa ask after an injectable treatment?
Yes, when appropriate, but the practice should avoid scripting cosmetic outcomes and may choose a follow-up moment depending on the service.
Can a med spa ask after a laser treatment?
Yes, after an appropriate completed service or follow-up. Treatment series may require more thoughtful timing.
What should med spa reception say when asking for a review?
A neutral example is: “If you'd like to share feedback about your experience with us, you can tap or scan here and it will open our review page.”
Should clients mention diagnoses or health information in reviews?
The practice should not prompt clients to reveal sensitive health information. Clients control what they choose to post publicly.
Should a med spa script treatment results into a review?
No. The client should independently decide what to write. Avoid scripted appearance, medical or wellness outcomes.
What if a client has an unresolved concern?
Address the issue through the normal professional process. Do not offer discounts or free treatments in exchange for changing or removing a review.
Can a med spa review product guarantee more reviews?
No. It can make the review destination easier to reach, but it cannot guarantee that a client posts or what rating they choose.
Can a med spa review system guarantee higher Google rankings?
No. No legitimate review tool can guarantee Local Pack or organic rankings.
Can several med spa locations use different review destinations?
Yes. Multi-location practices can organize supported products around the appropriate Google Business Profile or destination for each location.
How many review stands does a med spa need?
It depends on client flow. A small practice may need one checkout stand, while a larger practice may use several fixed and portable touchpoints.
Can med spas use stands and cards together?
Yes. A stand can anchor checkout while portable cards support providers and consultation rooms.
Can clients scan a QR code instead of using NFC?
On supported NFC + QR products, yes. Clients can choose the interaction method they prefer.
Can a med spa print Google's own review QR code?
Yes. Google allows businesses to create, share and display their review QR code.
Can med spas ask only happy clients for Google reviews?
The safer approach is a neutral process rather than selectively directing only expected-positive reviewers to Google while diverting dissatisfied clients elsewhere.
Can med spa groups buy review products in bulk?
Yes. Multi-location practices can plan bulk deployment across reception desks, providers and locations.
Can membership-based med spas use the same review system?
Yes. The review hardware can stay available while staff avoid repeatedly asking the same member every visit.
Put Review Access Where Med Spa Clients Naturally Finish the Experience
Build the review process around reception, checkout and appropriate service milestones while keeping treatment decisions, privacy and client outcomes separate from the review request.
Shop Google Review Stands Shop Google Review Plates Explore Bulk Review SystemsGoogle interfaces and policies can change. Med spas and aesthetic practices should periodically verify review-request practices against current Google Business Profile and Google Maps guidance and follow applicable privacy, advertising and professional requirements.